Direct Subscription to your Real Estate Blog!
Is there a more qualified form of marketing than voluntary direct subscription to your Real Estate Blog?
Sure, an active Business Blog can serve you in several ways. In a world where we all have the immediate luxury of search, target topic findability has certainly become a form of advertising. The development of an authoritative, trustworthy brand is a value add that should not be underestimated. And good blogs can make it happen.
However, if you could attract 100, 1000 or maybe even more direct voluntary subscribers to your blog isn’t it likely you’d have the closest connection to actual prospects? And remember, if they like you enough to volunteer a subscription it’s a good bet many will recommend you to others.
By all means, you should invite direct subscription to your Real Estate Business Blog! RSS and Subscribe via EMail is an important channel with endless upside. If you’re not confidant the market understands RSS the voluntary offer to subscribe via email will do.
Baja Sur Mexico Real Estate Blog owner Alfredo Cristo demonstrates recognition for the value of direct subscription by actively pursuing it. He understands the value to his business so well he sends an invitation to subscribe via email to his prospect database every couple weeks. The proactive effort has paid off as surprising numbers are volunteering their direct subscription to his Real Estate Blog.
Contributed bychris@kineticknowledge.com
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